Economics instructors can reduce student textbook costs, and improve student outcomes. They should be paid to integrate Creative Commons content and professionally-produced animations. See how below.
Both publisher textbooks and their digital counterparts remain very expensive for students.
Last time I looked, Cengage's popular Principles of Microeconomics 8th Edition was selling for just under $200, discounted from $249.95
Many students don't even buy the assigned content because it's too expensive. You can't learn the content without the content!
Instructors could change to a free, world-class creative commons digital textbook like Openstax. Instructors could also add affordable videos and animations to improve visual learning and accessibility.
But it takes time to do so.
Econblox now offers a solution to the problem.
It takes extra work for instructors to evaluate, select and compile this content. Instructors should be paid for the time that they invest in creating digital content that saves students money and delivers better outcomes.
With Openstax content and Econblox videos, students can save plenty. Give students a superior digital experience at less than half the price they now pay for introductory economics content.
Combine traditional content with a video selection from our 290+ broadcast-quality, professionally-produced short videos . More than 65% of students learn visually yet few instructors use professional video.
Students will thank instructors for supplying engaging video they can watch on their phone. Watch these short economics videos and animations anywhere, anytime. Instructors spend less time repeating the basics.
We need to do more for disabled students. Econblox closed captioned all its videos to assist the hearing-impaired absorb video content. It's a bonus for foreign students and students who need to study in noisy places.
Beautifully presented short animations concentrate on key economics concepts. Combined with focused instructor content, students can enjoy that aha moment.
Find out how to get paid to improve your students' experience!
Did you know that more than 65% of people learn visually? Yet, few professors use professional videos to systematically help their students learn.
Existing video for economics courses either is not professionally-produced or is produced by one of your school's competitors.
Respond to your students visual learning needs by adding Econblox videos to existing course content or to a new open-source textbook.
This Natural Monopoly lecture video is just under two minutes in length and was shot in High Definition in Boston, near Fenway Park. The featured instructor is a lecturer at Northeastern University.
This Opportunity Cost in International Trade video is four and a half minutes in length and was shot in Michigan's Upper Peninsula. The featured instructor is a lecturer at Northern Michigan University.
This Natural Monopoly key concept video is 37 seconds in length and was produced in Montreal. Animations are short and simple for high school students.
This short GDP Deflator vs. CPI video helps students understand the difference between these two measures of price levels.
In fact, the American Association of University Professors states that professors should assign readings that best meet their course's instructional goals.
The AAUP's position is that professors "may well conclude that what they themselves have written on a subject best realizes that purpose."
It seems unlikely that a mass-produced Economics textbook that comprehensively covers many Economics topics, not covered in your course, can best meet a course's instructional goals or student needs.
Most schools expect instructors to be paid for work outside their contract.
Some schools' policies require instructors to contribute profits, arising from sales to their students, to a scholarship or library fund.
Some require that the materials be approved by a department committee or chair.
Do what's right for you, your students, and your school.
If you move to another school, you should be able to take your own content with you.
Find out how you can start improving your students' experience and get paid doing so!
Most students learn visually!
Build the course that you always wanted
Your students will love it!
Try the Natural Monopoly SCORM demo and video set below:.
So, why not combine a free textbook or your own work with paid digital videos, interactive questions, and study notes to improve the student learning experience and reduce the price that students pay for content?
You don't need to write an Economics book for your students. It already exists in the Creative Commons.
Use the best of Creative Commons and affordable videos to deliver the highest quality, most focused content to your students - AND save them money.
One publisher calculated that Harvard's Greg Mankiw has received more than $42 million in royalties from one Economics book alone. What's wrong with that?
Apparently, Professor Mankiw responded to the question of whether or not he would ever write an open-source textbook with another question:
"Let me fix that for you: Would you keep doing your job if you stopped being paid? Why or why not?"
We think Professor Mankiw got it right.
Instructors should be paid for the work they do. Instructors should also be paid for the extra work they do.
Using the Econblox system, instructors are paid for the work they do to build a better student experience.
Instructors can enjoy the satisfaction of delivering focused digital learning content and videos that save students money.
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